Bianka Hofmann

Integrating Science and Art for Diversity and Innovation; Transforming Communications

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"“How can we create contemporary formats to engage people in self-directed learning and build emotional, positive engagement with new technological developments and sciences? How can we create a more diverse and inclusive R&D landscape and diverse ownership of new tech?""

Engage the Public

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Creating Artistically Charged Experiences on Socially Significant Topics
 

Strengthening scientific literacy by encouraging people to engage meaningfully with science and tech whilst having memorable emotional experiences.

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Development and production of new formats for complex content for universities, research institutions, museums, companies and NGOs, including cross-sectoral workshops, interactive exhibits, short films (2D, 3D, 360°), and immersive digital experiences.

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Image: Kids interacting with a stereoscopic 3D short-film produced for the 3D theatre Deep Space, in Austria, on AI in medical imaging.

Kids 3D AI Fun in the Deep Space 8K at Ars Electronica Center, Copyright Fraunhofer MEVIS

Contextualize Complex Topics and Science

 
 

Involving the Next Generation, the Arts and Humanities

 

Expanding activities where new developments meet sciences, the arts, humanities, and fiction to explore post-disciplinary approaches and co-creation. Aiming to realize formats that engage businesses, disadvantaged communities, scientists (STEM and humanities), and artists. Examining the impact of science and technology on individuals and society. Involving the public, especially younger generations, promoting self-efficacy, active co-development and lifelong learning.

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Image: At the 'STEAM Imaging' workshop, Copyright Martin Hieslmair
'STEAM Imaging' workshop, Copyright Martin Hieslmair

Reveal the Value

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Bringing a Sense of Awe and Artistry

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Focusing on the unique strengths of companies and organizations. Seeking to understand deeply their expertise, technologies, and what differentiates them. Considering what drives the agents and providing cost-conscious solutions.

Aiming to reveal the specific value of new developments, services, and products and making the results accessible to the public - Awakening curiosity to understand the true innovation shaping our lives.

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Image: 360 half dome edit, blood flow in the heart, Copyright Fraunhofer MEVIS

Immersive Instllation Beaty of Blood Flow, by Fraunhofer MEVIS team, Copyright Fraunhofer